Wednesday, May 31, 2017

"Kid" David Corey returns to Boston to program WKLB as longtime PD Mike Brophey retires

Beasley Media Group has made a major change at its Boston country station WKLB 102.5 today. Boston radio veteran David Corey has officially been named as WKLB's new program director effective May 31. He replaces another veteran Mike Brophey who is retiring.  Brophey first arrived to Boston in 1996 to program  new WKLB 96.9 when Greater Media merged two country formats on 96.9 and 105.7. In addition, Brophey's wife Ginny Rogers Brophey who has been assistant program director/music director since Greater Media launched WBCS 96.9 back in 1993 is also stepping down.

As for Corey, his Boston radio career took off at the young age of 17 at WXKS-FM (Kiss 108) where he worked his way up the ranks starting as intern
"Kid David" Corey(L) with late
Donna Summer(C) and 
music director Jerry McKenna(R) at 
Kiss Concert in May 1990
to night personality "Kid David"(taking over 10pm-2am shift from Lisa Traxxler in late 1994) to eventually serving as Assistant Program Director /Music Director from 1995 until 2006.

Corey was let go from Kiss 108 in June 2006 to due budget cuts at Clear Channel(now Iheart Media). In November 2006, he landed as program director at Canada's biggest Top 40 station CHUM 104.5 in Toronto thru corporate ranks at CHUM's owner Bell Media. In early May, Corey submitted his resignation from Bell Media without divulging his next career stop.

"I am excited to have the opportunity to return home to Boston to work at WKLB-FM," said Corey. "It's an amazing station with an incredible history in Country radio. I look forward to working with Justin Chase, Mary Menna, Cadillac Jack and the entire team at the station."

"David possesses the unique combination of being an excellent strategist and talent developer, as well as a battle-tested winner," added Director of Programming Cadillac Jack. "He's a one of a kind competitor that we are fortunate to add to our Beasley Media Boston team of programmers/"

[Ed. Note : What does return of Corey mean to WKLB in the short term? The station just rebranded itself as "New 102.5", dropping the old standby "Country 102.5. Also, with Corey having extensive Top 40 background, is Beasley thinking of jumping into the ring with Iheart's giant Kiss 108 and CBS Radio's feisty Amp 103.3? Stay tuned.]

BRW Notebook :

Radio gets real : Condolences to AMP 103.3's morning co-host TJ Taormina and his wife Jess' loss of their baby in the 9th month of her pregnancy two week ago. After returning to work last Monday(5/22), he told listeners on  AMP's  morning show, "Last week you may have noticed we were in replays for the majority of the week. Unfortunately, I have some very sad news to share. While wife Jess who was nearly 9-mos. pregnant, we lost our baby." Hear their story right here.

Sheppard returns : Celebrating his 29th year in broadcasting, former WEEI personality Pete Sheppard starts a new chapter of his storied sports radio career in Fort Myers/Naples radio market. Press release is right here.

WAAF new syndicated show : Entercom's is launching 'The Men’s Room' nationally on June 5, 2017 with eight big market stations on board including its own WAAF 107.3 in Boston where the show will air in the 7pm-11pm slot. The show is based at its Entercom flagship station 99.9 KISW-FM, The Rock of Seattle where it air live from 2-6 pm PT. Westwood One is spearheading syndication and ad sales in a joint partnership with Entercom.

Maximum exit : Michele McPhee is set to depart talker WMEX 1510's this Friday(6/2) after exactly two years in the afternoon drive. No word on what and who will follow her in the 3pm-6pm but rumors about the format and the station's future are endless.


Anonymous said...

has Michele McPhee EVER had a successfull show ?yet she keeps getting jobs !!!thats why people dont listen talk radio any more!!

NR said...

Which of Beasley's will flip to top 40? They all are current moneymakers with high numbers