Greater Media confirms WTKK is dropping its talk format
WTKK 96.9 will no longer have a news/talk format starting at 10am Wednesday(1/2/13). Station's parent owner Greater Media has officially issued a press release earlier today stating that station's morning show hosts Margery Eagan and Jim Braude will do their farewell 3-hour show to wrap up WTKK's 13-year run as the plug is going to be pulled on FM talker. The station is expected to change to yet-to-be announced music format after 10am tomorrow.
Greater Media, which also owns four other Boston FM stations, has reportedly hired former longtime Kiss 108/Jamn 94-5 program director/operations manager "Cadillac" Jack McCartney to program the new format on 96.9 as well as its mainstream adult contemporary WMJX/Magic 106.7 which has been without a full-time program director since last March(BRW 3/5/12). As for what new programming may headed to 96.9, rumors of some type of retro rhythmic/dance format might make a debut. The upbeat music format would be somewhat similar to the now-defunct Star 93.7/The Rhythm of Boston which was on the air from 1999 to 2005 and featured a playlist of vintage uptempo pop tracks from the 1970's and 1980's to a more current dance hits on Billboard's Top 40 chart.