Wednesday, March 25, 2009

Bruins are still looking for a new radio deal

After being heard on one of the country's most strongest radio signals for the last 14 seasons, NHL's Boston Bruins are still serious about moving next season to another Boston radio station according to the Boston Globe's report over the weekend.

In mid-February, the newspaper first reported that team's current radio rights holder WBZ AM 1030 was undecided whether to carry Bruins games after this season as the station passed on extending the deal beyond this season during the exclusive negotiating period which expired on January 15. This prompted the hockey club to reach out to other potential radio suitors to broadcast its games beginning with 2009/2010 season.

In his Sunday hockey column, Globe's Kevin Paul DuPont reports that B's current radio rights holder WBZ AM 1030 is still in the play, but at least two other unnamed radio outlets are now interested.

In a related move, WBZ AM's programming is now being simulcast via new digital FM technology. Sister station WODS 103.3FM recently began airing WBZ's news/talk format, as well as all the Bruins broadcasts, on its third HD subchannel. But listeners need to buy an HD radio receiver to get access to the new evolving technology.

The Bruins are expected to announce by May 1st which of the prospective bidders will get the team's next radio contract. The Bruins may be a beneficiary of perfect timing during what appears to be an amazing turnaround season. They are on the rise and could be headed into an extended post-season, lifted largely by the play of young superstars Phil Kessel and Blake Wheeler as well as veterans like Tim Thomas, Marc Savard and Michael Ryder.

BRW Notebook :

Crusin' and playing the radio with no particular place to go : WTKK 96.9FM's midmorning host Michael Graham will get his wish after all but he'll spend/waste Mass. taxpayers in the process. Graham's case of driving with a revoked license which resulted in him being arrested in Framingham on February 13 will go to a jury trial on June 29th reports the Herald. He is complaining that the Massachusetts Registry of Motor Vehicles neglects to tell drivers when their driver’s license has been revoked or is expired.

NPR listenership surges : National Public Radio reported yesterday that its daily programs like "All Thinsg Considered" and "Morning Edition" now reach 21 million listeners. Speaking of NPR programming, WBUR 90.9FM added an extra hour of "Talk of the Nation" as of this week. The change in the schedule comes as the result of NPR's "Day to Day" ceasing production last Friday(3/20). "Talk of The Nation" is now heard on WBUR from 2 to 4pm.

Keeping it Weird : As the premier satirist in modern pop music, "Weird" Al Yankovic has poked fun at some of the biggest names in the music business, from Michael Jackson to Madonna, and has made some pretty funny albums in the process. Hear more from Weird Al himself this Sunday night as he co-hosts Barry Scott's Lost 45's from 7pm to Midnight on Oldies 103.3FM.

The change will do you good : David Scott is back from his book project with his thumbs-up review of the redesigned [Ed. Note : You may have an opinion or two about WEEI's radio content, but their on-line platform is numero uno for a Boston sports fan. It makes's sports site look like an amateur hour]

1 comment:

Anonymous said...

I'd say put them on someone's HD-2 channel... ;-)