iHeartMedia Boston announced that former WKLB/Country 102.5's Assistant Program Director and Music Director Ginny Rogers Brophey has been named PD for iHeartMedia's crosstown WBWL/101.7 The Bull. She succeeds Lance Houston, who recently joined Iheart's WEBG/Big 95-5 in Chicago. Houston was programming The Bull since its launch in 2014(BRW 6/13/14).
She will work closely with on-air personalities and sales to oversee the station's on-air content, digital footprint and music programming. She will report to Dylan Sprague, Senior Vice President of Programming for iHeartMedia Boston.
Brophey left WKLB last spring after 24 years, along with retiring husband and WKLB' program director Mike Brophey (BRW 5/31/17)
IheartMedia Boston's press release below.
IHEARTMEDIA BOSTON NAMES GINNY BROPHEY PROGRAM DIRECTOR FOR 101.7 THE BULL
Boston, MA – May 1, 2018 – iHeartMedia Boston announced today that Ginny “Rogers” Brophey has been named the new Program Director for 101.7 The Bull, Boston's No. 1 for New Hit Country, effective immediately. iHeartMedia Boston has a strong cross-platform presence and includes a number of iconic brand and franchises – both broadcast and digital – encompassing more than 8 stations compromised of music, talk and news formats.
As Program Director, Ginny will be responsible for the day-to-day programming operations of 101.7 The Bull. She will work closely with on-air personalities and sales to oversee the station's on-air content, digital footprint and music programming. She will report to Dylan Sprague, Senior Vice President of Programming for iHeartMedia Boston.
“If you are doing Country in Boston you better have Ginny on your team,” said Sprague. “She is a great leader, with years of success under her belt. She is uniquely connected to the Country music scene in both Nashville and New England, and most importantly, she is a fierce competitor who is eager to win. We can’t wait to see what Ginny and the entire Bull team can do together.”
Brophey is a 34-year radio veteran who has focused on Country radio for the last 24 years. Her background includes serving as an On-air Personality, Music Director, Assistant Program Director and Program Director. Brophey has been honored with four CRB/ Country Aircheck Music Director of the Year awards and has worked at stations that received the CMA award for Major Market Country Station of the Year. Her work in Boston includes producing several Country music shows and developing the Country Music Healing Tour at Floating Hospital for Children at Tufts Medical Center. Brophey has also served on the St. Jude Radio Advisory Board and on the Beyond Sunday Missions Board of Directors. She is a graduate of Graduate of Marist College in Poughkeepsie, New York
"I am so excited to get back to work as Program Director of 101.7 The Bull,” said Brophey. “There are so many talented people at iHeartMedia, both nationally and here in Boston, and I can’t wait to tap into their skills as we continue to develop dynamic Country radio in one of the best cities in America.”
iHeartMedia is the leading media outlet in the Boston market with multiple platforms, including its broadcast stations; live events; data; and its digital businesses and platforms, including mobile, social and its own iHeartRadio, iHeartMedia’s free all-in-one digital music, podcasting and live streaming radio service – with more than 1.7 billion app downloads and 110 million registered users.
About iHeartMedia Boston
iHeartMedia Boston owns and operates WXKS-FM, WJMN-FM, WBWL-FM, WZLX-FM, WKAF-FM, WBZ-AM, WRKO-AM and WXKS-AM, and is part of iHeartMedia.
With over a quarter of a billion monthly listeners in the U.S. and over 129 million social followers, iHeartMedia has the largest national reach of any radio or television outlet in America. As the leading audio company in the U.S., iHeartMedia serves over 150 local markets through 849 owned radio stations, and the company’s radio stations and content can be heard on AM/FM, on satellite, at iHeartRadio.com, on the company’s station websites and on iHeartRadio, iHeartMedia’s digital music, podcast, on demand and live streaming radio service, available on over 250 platforms and 2000 devices, including on digital auto dashes, tablets, wearables and smartphones, on virtual assistants, smart speakers, TVs and gaming consoles.
iHeartRadio offers users the country’s top live radio stations, personalized custom artist stations created by just one song or seed artist, on demand features and the top podcasts and personalities. The all-in-one digital service has more than 1.7 billion downloads, 110 million registered users and is the No. 1 commercial radio podcaster in the U.S.
iHeartMedia’s platforms include radio broadcasting, online, mobile, digital, social, podcasts, personalities and influencers, live concerts and events, syndication, music research services and independent media representation. iHeartMedia is a division of iHeartMedia, Inc. (PINK: IHRTQ). Visit iHeartMedia.com for more company information.
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