Thursday, December 22, 2016

WAAF sets new line-up in 2017

Entercom’s heritage rocker WAAF 107.3 will be retooling its weekday line-up on Tuesday, January 3rd.

The major change is the return of WAAF former afternoon drive co-host, comedian Matty Blake. Back in the early 2000’s, at the height of so-called ‘guy talk’ format, Blake co-hosted WAAF afternoon drive show with the late Rocko(real name Frank Pallaria Jr)  going up against "Opie and Anthony" on WBCN 104.1 and "Storm and Birdsey" on WFNX 101.7. This time, Blake will pair up with a South Shore native, jack-of all-trades wiseguy Nick Stevens for new a radio comedy/variety show. The station will remain music-centric at nights, overnights and weekends.

In a related move, veteran WAAF personality Mistress Carrie will move from her afternoon slot to the 10am-3pm midday slot show being vacated by Mike Hsu who rejoins Hill-Man Morning Show. Hsu served as HillMan’s news director from 1999 to 2004 before briefly shifting to nights and then to current midday role in 2005 . Carrie, who also serves as WAAF’s music director, has been in WAAF's afternoon drive since 2005. 

In another somewhat related move, after 11-year simulcast of WAAF 107.3, WKAF 97.7 will be returning to its own original programming.  A few days after the new WAAF line-up debuts, 97.7 frequency will peel off from its full-time simulcast of WAAF and introduce a brand new Urban Adult Contemporary format geared toward female listeners. Previously the station aired Urban Top 40 and was known as WBOT/Hot 97-7 and WIDL/Wild 97-7 between 1999 and 2005 when it was owned by Maryland-based Radio One. Entercom purchased WKAF from Radio One in 2005 for $30 million and turned it into WAAF simulcast.


BRW Notebook :

Tradition continues : For the 38th consecutive year legendary Boston radio programmer and DJ, Oedipus, is back to host his Christmas Eve Broadcast. On Saturday, December 24 from 6pm and Midnight, Oedipus, who has never missed a live Christmas eve show(WBCN 104.1 1978 to 2008, WFNX 101.7  from 2009 to 2011, RadioBDC from 2012-2014, WGBH 89,7 from 2015-present) will be on the air at WGBH 89.7(live streaming is at www.wgbh.org). 

Local sports radio is king : Or at least that's what Fall ratings numbers show according to Boston Globe's sports radio media reporter Chad Finn.

Barstools Radio : SiriusXM and Barstool Sports, a comedy, sports and men’s lifestyle brand, have teamed up for a new daily show, hosted by Barstool founder and Boston native Dave Portnoy, that will showcase the site’s “funny, irreverent and unfiltered” approach to covering sports, men’s lifestyle, popular culture and more.

Barstool Radio on SiriusXM will make its debut on the SiriusXM airwaves Jan. 3 and air live every weekday from noon to 2 p.m. on channel 93.

Portnoy and his army of bloggers have built a cult following based on their takes on sports, pop culture, female models, entertainment and current events.

More Rush : Premiere Networks and Cumulus Media has reportedly renewed and extended their affiliation agreement to air the Rush Limbaugh show on 33 Cumulus stations through 2019.

The extension doesn’t really affect Boston area listeners, Limbaugh airs locally from noon to 3 p.m. weekdays on iHeartradio’s WXKS/Talk 1430.

7 comments:

Anonymous said...

1430 has been WKOX since 2010 when the WXKS (AM) call letters swapped frequencies and call letters with 1200 AM.

Unknown said...

Who cares?

Anonymous said...

It can't get much worse for WAAF. Losing 97.7 will hurt them, since they aren't a player inside of 128 without it. As it stands, no matter what lineup changes they make, WAAF is not as much a Boston station anymore, as it is a very-strong Worcester signal. However, even WXLO had a higher cume in the December Boston monthly. So, they aren't even the most listened to Worcester County station anymore.

Anonymous said...

I think you guys are reading too much into whatever this flip maybe. I heard Oldies was the direction, but then again it doesn't matter the world to me...I'm with the commenter above..Who cares? Gossip played out in high school, as for now. I just like to hear good radio.

Anonymous said...

Waaf has never been a player inside 128, no matter how much they try to fool you. The attempts at making them a "Boston" market station since Entercom acquired them about 15 years ago have been fruitless. They should stick to what they were good at, which was the top station in the Worcester market. Is there money in Worcester? Nope, but there is when you're on top and have raving loyal fans. They walked away from most of their P-1's in 2005/6 and won't have an easy time winning them back.

Mark Salo said...

Aka when WCCC The Rock 106.9 flipped to K-LOVE in 2014. Thank the internet for IRock Radio and Mike Karolyi and Stephen Wayne.

Mark Salo said...

WAAF sucks!