Monday, March 2, 2009

Big O launches foundation for newborn intensive units

WEEI’s Glenn Ordway and his wife have launched “The Miracle Mia Foundation” in honor of their daughter who was born at Brigham and Women’s Hospital last February (2008) and suffered serious complications. Below is a press release from Ordway announcing the foundation and its mission. (The Ordway’s story will be featured on the Channel 5 news tonight at 5 PM) :

WEEI’s Glenn Ordway launches “The Miracle Mia Foundation” in honor of his daughter

March 2, 2009 (Boston, MA) -- This past weekend, Glenn Ordway of Sports Radio 850 WEEI and his wife, Sarah, celebrated their daughter Mia Grace Ordway’s 1st birthday at Davio’s in Boston. The Ordway’s privately announced the kickoff of The Miracle Mia Foundation in honor of their daughter who was born at Brigham and Women’s Hospital on February 28th, 2008. In an intimate setting at Brigham and Women’s earlier in the week, the Ordways donated one of Cincinnati Sub-Zero’s cooling units to the hospital’s NICU (Neonatal Intensive Care Unit).

Due to complications during delivery, Mia suffered from Hypoxic Ischemic Encephalopathy (HIE), which, in lay terms, is a lack of oxygen to the brain. The condition often leads to severe brain damage, cerebral palsy and delayed development. Luckily, Dr. Robert Insoft, Medical Director of BWH’s NICU, was on duty that night. Dr. Insoft called upon neighboring Children’s Hospital Boston, the first New England Hospital to have Cincinnati Sub-Zero’s “cooling unit,” used to induce therapeutic hypothermia. Therapeutic Hypothermia cools the body and can prevent and minimize brain damage. In Mia’s case allowing her newborn brain to repair the damage.

The mission of The Miracle Mia Foundation is two-fold:

The foundation will work with Cincinnati Sub-Zero Products, Inc. (, to ensure that every hospital has these temperature management solutions that are used for infants, cardiac arrest, spinal cord injuries (former Buffalo Bills player, Kevin Everett), and stroke victims.

The foundation will also work with David Acker, BWH’s Chief of Obstetrics, to support a multidisciplinary lectureship at Brigham and Women’s Hospital that continues to advance the safest patient and family-oriented care in Obstetrics, Pediatrics, Nursing and Anesthesiology. Topics to be addressed include communication, teamwork, and safety simulations.

Donations to The Miracle Mia Foundation can be sent to:

Wayne, Richard & Hurwitz LLP
c/o Neil A. Mooney, Esq.
One Boston Place
Suite 3620
Boston, MA 02108

U2 mania has Boston stations in a promotional frenzy…again

This happens every 3 or 4 years. Some of the biggest Boston radio stations go absolutely ga-ga over Ireland’s biggest rock export - U2.

The Rock'n'Roll Hall of Fame band is about to release its 12th studio album(“No Line On the Horizon”) followed by a world mega-tour that will stop in Foxboro sometime in September. And, as of today, nearly every major Boston rock and pop radio station that has U2 on its playlist has officially gone into promotional overdrive. But, first, there’s a little concert at yet-to-be-named Boston area venue(CBS' Showcase Live at Patriots Place?) next Wednesday(3/11) night which will be a 60-minute set to be distributed to major radio stations here and all over the country.

Tickets to the event will be given away free through radio contests on the stations that carry the next week’s Boston club show locally : Mix 98.5,
WBCN 104.1FM(historically, the station of record as far as discovering U2's sound on the radio in the US goes), WBOS/Radio 92.9FM, WFNX 101.7FM, WZLX 100.7FM and WAAF 107.3FM.

U2's tour expected to begin in Europe this summer and roll into the States sometime in early September. Gillette Stadium is going to be one of the first stadium dates in US. To promote "No Line On the Horizon" which will be released tomorrow, U2 will serve as the musical guest on CBS' Late Show with David Letterman every night this week. On Friday, U2 will perform ABC's "Good Morning America".

BRW Notebook :

New marketing boss named at 'TKK : Ben Kulis has been named as the new Marketing Director of Boston 's Talk Evolution, 96.9 FM, WTKK. He will be responsible for continuing to evolve the stations marketing department, including the website and interactive business model. He most recently served as a New Media Consultant for the New England Sports Network and spent six years as the Director of Digital for Entercom's New England based radio properties.

I-man returns : For the 10th straight year, talker WTKK 96.9FM will celebrate St. Patrick’s Day with a live "Kiss Me, I'm Imus"
broadcast. "Imus in the Morning" will broadcast on Tuesday, March 17th from 1200-seat Wilbur Theater. Imus will be joined by regular cast and crew plus his wife Deidre. WTKK's hosts Jay Severin, Michael Graham, Jim Braude, Margery Eagan, and Michele McPhee will be on hand. WTKK and MSNBC personality Mike Barnicle will have a significant role in the show. London ’s Irish rock band, The Bible Code Sundays will perform live.

Tickets are $5.00($29.69 in the upfront-and-personal gold circle section) with all proceeds benefiting Boston's Camp Harbor View.

End of the story : Paul Harvey, radio's most famous newsman died over the weekend at the age of 90. The writing, the trust, the storytelling, the voice, and the ability to sell products like no other made Harvey a media legend over the decades. Page two. For years WBZ AM 1030 carried his commentaries in the Boston market but didn't renew the contract with ABC Radio at the end of 2005. Conservative talker WTTT AM 1150 then picked him up in early 2006 and carried his segments until early next year when the station became Spanish-language religious outlet "Radio Luz".

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